September 27, 2023


Learn Business From Experience

Setupad Evaluate – How does Setupad stack up?

9 min read

Setupad is a header bidding and monetization platform for web site homeowners with a month-to-month site visitors quantity of over 100,000.

When Setupad is carried out in keeping with suggestions, purchasers often see a minimal of 30% improve in income in comparison with their earlier monetization resolution. Some customers have even seen will increase of as much as 300%. 

Though header bidding is a comparatively difficult idea, Setupad takes the stress out of the method and makes implementation tremendous simple–no supply code manipulation is required. 

Beneath, we’ll take a deep dive into how Setupad will help you monetize your web site, what sort of options it has to supply, and the fee mannequin. 

Setupad logo for Quick Sprout Setupad review.

Setupad Execs and Cons


  • Simple to implement
  • All the time updated with {industry} requirements
  • 30-300% improve in income
  • Helps a number of banner sorts
  • Cellular-friendly adverts
  • Native promoting
  • Dependable buyer help and private account supervisor
  • Partnered with 30 industry-leading SSPs


  • 100,000 minimal month-to-month site visitors requirement
  • Minimal payout of 100 Euro
  • Lack of notifications regarding adverts.txt updates
  • Account supervisor should create advert placement code on the person’s behalf
Setupdd landing page screenshot.
Maximize your advert income with Setupad’s premium options.

Setupad Options

Understanding the professionals and cons of an answer is a fast solution to decide whether or not or not it might be an ideal match on your wants. However to really perceive whether or not Setupad is the fitting resolution for you, you’ll must dive deeper into a few of its key options. 

Header Bidding Wrapper

Header bidding is often known as advance bidding or pre-bidding. In a nutshell, header bidding permits web site homeowners (publishers) to supply stock (promoting area) to a number of advert exchanges concurrently earlier than reverting to their advert servers. 

The concept is that you just’ll have quite a few demand sources bidding on your stock suddenly, thereby rising the yield and income that you just make from adverts. It sounds difficult, but it surely doesn’t must be. Particularly when you’ve gotten Setupad in your aspect. 

Setupad header bidding wrapper landing page.
Optimize your advert stack and unlock greater advert income with Setupad’s header bidding.

Setupad’s header bidding wrapping resolution is good for web sites with lower than 500,000 month-to-month guests. It’s prepared to make use of and extremely simple to implement. You see, as an alternative of manipulating your supply code, Setupad makes use of a tag-based resolution carried out immediately via your advert server. 

Setupad’s heading bidding wrapper will join you with the highest 30 SSPs together with Google. And as quickly as your tag is launched, it would begin monetizing your web site by shopping for stock instantly. 

Should you’re nervous about adverts slowing down your web site, you don’t must be. Setupad’s heading bidder wrapper runs utilizing a cloud-based advert server as a way to join SSPs which are close to information facilities. Not solely does this imply your adverts will likely be delivered quicker, but it surely additionally means you’ll fill extra stock and be rewarded with greater income. 

Moreover, Setupad can even make it easier to with understanding the perfect advert codecs and placements on your explicit web site. You’ll have entry to tons of free superior codecs corresponding to sticky leaderboards, cellular anchor adverts, and extra. Enabling the fitting advert format is necessary in producing income efficiency. 

Lastly, you don’t must be involved about filling your web site with irrelevant or undesirable adverts. Because of Setupad’s Google Chrome extension, you’ll be able to see real-time information about profitable SSP, eCPM pierces, and extra, in addition to report undesirable adverts.

Custom-made Prebid.js Software program

Setupad Prebid is a custom-made prebid.js software program that seamlessly connects with a writer’s 

current SSP accounts and is optimized with Google. It integrates into the web site’s header and publishers’ GAM codes within the physique, providing a direct prebid resolution.

In comparison with header bidding wrappers, Setupad’s Prebid choice is a much more superior resolution and is good for publishers with greater than 5 million month-to-month guests. 

This setup allows the software program to attach the entire writer’s advert area and optimize direct campaigns with companions corresponding to Google AdX, SSPs, DSPs, and Offers. Since all campaigns and programmatic bids compete in the identical header bidding public sale, this could create elevated advert income for publishers.

It affords entry to hybrid Header Bidding with Prebid Consumer, Prebid Server, Open Bidding (OB), and Clear Advert Market (TAM). Publishers can obtain direct funds from Google and their SSPs, whereas benefiting from expertise set-up help from Setupad.

One of many downsides of Setupad Prebid is that your web site ought to have not less than 5 million month-to-month visits. It’s additionally rather more troublesome to implement and requires trafficking your personal SSP accounts. However the reward is way better flexibility. 

Sign up now to leverage the benefits of Setupad’s custom-made prebid.js resolution and optimize your monetization efforts.

Setupad prebid integration features.
Effectively monetize your web site stock with Setupad’s prebid.

Promoting Flexibility

A key spotlight of Setupad’s product is that you’ve a variety of choices in relation to deciding which promoting is greatest on your web site. 

Promoting flexibility permits you to tailor your adverts to satisfy the wants and preferences of your guests, encouraging them to spend extra time in your web site. It’s additionally necessary in permitting you to monetize your web site in a manner that’s not disruptive, irritating, or unattractive on your viewers. 

For instance, Setupad will help you with content material advice, native promoting, and video content material. 

Content material advice encourages customers to remain in your web site longer by suggesting different, related content material for guests to click on via to. And the longer the guests are in your web site, the higher your analytics and income are. Setupad delivers advisable content material through a widget, providing you a chance to realize further income from sponsored posts or content material adverts. 

Setupad additionally helps native promoting which engages customers by presenting adverts in the same model to your web site format. The content material is all the time sponsored and is related to the search historical past of the customer. The adverts are custom-made for every web page and supply a non-intrusive, intuitive promoting expertise for guests. 

Lastly, Setupad permits you to harness the ability of video content material. Video content material and advertising is extra prevalent than ever and among the finest methods to seize your viewers’s consideration. Setupad video content material could be native or show adverts, permitting you flexibility in figuring out essentially the most enticing kind on your guests. 

Three Setupad features listed.
Take management of your advert stock and drive greater yields with Setupad’s characteristic set.

AdBlock Monetization

Do you know that 10-40% of your web site guests use content-filtering and ad-blocking software program like AdBlock? It primarily prevents web page parts corresponding to commercials from being displayed whereas they go to your web site. 

When guests aren’t seeing the commercials in your web site, it has a direct impact in your advert income stream. 

Fortunately, Setupad has your again. It respects the privateness of holiday makers utilizing AdBlock and as an alternative runs non-intrusive promoting. You see, some advert codecs make the web site extra visually interesting and user-friendly, thereby showing much less intrusive to the person. These codecs embrace desktop, native, cellular, sticky, and video. 

There should not many different monetization options on the market that supply this characteristic, so it’s a transparent advantage of utilizing Setupad. 

Cellular-Pleasant Adverts

How typically have you ever been shopping the web in your cellular solely to be bombarded by poorly positioned adverts that clearly aren’t optimized for cellular viewing? It’s disruptive and worsening and most probably causes you to right away depart that web site. 

We don’t need this to occur in your web site. Particularly when, in right this moment’s day and age, cellular net site visitors surpasses desktop site visitors for many web site homeowners. That’s why, it’s extraordinarily necessary to have fast loading, mobile-optimized adverts in your web site. 

Should you’re scratching your head questioning how greatest to do that, don’t fret. Setupad will create {custom} cellular variations of your adverts to extend your website ad revenue. It additionally suggests the perfect kind of advert format for cellular viewing and offers route on the place to place the adverts in order that they’re not disruptive to the viewer.  

Setupad mobile ads with six examples.
Drive cellular advert efficiency to new heights with Setupad’s tailor-made options.

Though different monetization platforms do provide mobile-friendly adverts, they’ll merely modify the dimensions of your advert to suit the cellular web site. Compared, Setupad will coach you on precisely the place to position them and which codecs are greatest on your cellular web site. With this in thoughts, Setupad is a good choice for customers with heavy cellular site visitors. 

Setupad Pricing and Package deal Choices

Probably the greatest issues about Setupad is that it’s fully risk-free. You don’t must decide to a month-to-month subscription payment as a way to use its companies. As an alternative, Setupad earns cash by protecting 20% of your advert income as fee. 

Nonetheless, there are just a few necessities that you just’ll want to satisfy to make use of Setupad’s companies. These necessities embrace:

  • Your web site will must be compliant with Setupad’s quality policy 
  • You’ll must show that your web site receives over 100K guests per 30 days
  • It’s essential to agree to stick Setupad’s adverts.txt onto your web site and make the most of all demand sources, together with Google

Setupad pays in Euros and you will want to earn a minimal of 100 Euros to be paid out. Setupad’s fee strategies are through PayPal or financial institution switch. It’s necessary to notice that the primary payout is after 60 days. So if you happen to begin utilizing Setupad in January, you gained’t see any income till March. After that, you’ll be paid month-to-month as long as you attain the minimal payout threshold. 

Setupad payment example.
Take pleasure in peace of thoughts with Setupad’s dependable and clear fee course of.

So far as income goes, Setupad will help improve your AdSense earnings by a minimal of 30%. However if you wish to estimate the income Setupad can give you, you may run a take a look at interval to see outcomes earlier than committing to a contract. 

One explicit draw back to Setupad’s necessities is that the minimal month-to-month customer threshold is sort of vital. It fully excludes all low-traffic web sites from accessing Setupad’s resolution. Setupad does have some exceptions to the 100,000-visitor requirement. Reach out to the company to debate your choice.

Setupad Status

Setupad has a status for bringing in nice income. Most customers report seeing extraordinarily satisfying outcomes or having not less than doubled their income since switching over. Actually, dozens of European publishers report income will increase of anyplace between 30% and 300%. 

Critiques additionally recommend that Setupad’s buyer help may be very useful and simply accessible through cellphone or e-mail. Moreover, when you enroll, you’ll be designated your very personal account supervisor to handle any points or bother you might face. 

One other factor that Setupad is well-known for is its simple setup course of. Setupad is definitely carried out with a tag-based resolution in your advert server–no mucking round along with your supply code or needing a developer to make modifications. 

Client success stories with three examples from Setupad.
Be taught from real-life experiences of glad purchasers who’ve benefited from Setupad’s companies.

Though customers have few unfavourable issues to say about Setupad, a number of customers have commented that creating advert placement codes fall into the palms of the account supervisor, which could be irritating. Some customers have reported points with not receiving notifications when the corporate modifies its adverts.txt. 

Some recommend that the 60 day fee interval is sort of lengthy in comparison with different monetization options. In saying that, funds are reportedly all the time on time, and earnings are paid precisely as anticipated so there are by no means any points in that regard. 

So if you happen to personal a high traffic web site with not less than 100,000 month-to-month guests and need to improve your present income by not less than 30%, Setupad is a good resolution for you. It could give you promoting flexibility, AdBlock monetization, and mobile-friendly adverts, permitting you to monetize your web site with out impacting your guests’ expertise. 

In case your web site has fewer than 100,000 month-to-month guests, you gained’t be capable to use Setupad, however that doesn’t imply you shouldn’t monetize your web site. Beginning off with Google AdSense or the Amazon Associates Program are nice methods to get began with out minimal customer thresholds holding you again. 

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